Local media can help to inform, entertain or educate the community, and it has the potential to assist you in achieving the goals of your group. But it isn’t just a case of ‘build it and they shall come’. Engaging the media effectively is a strategic process. 

In this Movement for Life community group workshop, we'll cover:

• The broader media landscape
• Different types of media including print, broadcast and internet media
• How to choose which media is appropriate for you and your community group
• The craft of writing letters to the editor
• The craft of broadcast spokesperson training